Web words
Website planning
When you are planning your site, it is good to know why you are building it and what you need to achieve from your side.
We have designed a site planning questionnaire that will help you to plan your site and which we would like to discuss with you. Please contact us for a free site planning questionnaire.
Web hosting
Web hosting is the placement of your website onto the internet through a server. Once your site is on a server, anyone with internet access can view it from anywhere in the world, 24 hours a day.
If you are a small or medium-sized business or organisation, you should carefully evaluate the possibility - or timing - of further expansion in the future. Therefore you need to find a host with hosting plans designed to accommodate any website requirement and which can be upgraded at any time.
We can advise you on hosting services appropriate for your website which can be upgraded at any time.
Website domain name
Most search engines look at the domain names when ranking pages so it is very good practice to think of a domain name which includes some keywords that your potential client might look for. Good domain names are easily memorable and easily typed.
OS WebDesign can advise you and register your domain name.
Website design
The design of a website should have
- visual impact
- keyword rich content
- a clear structure
- an easy navigation
This is what we do!
Web content
The content of a website shows your expertise, offers information for your target customers and should aim to be a source of news and information for your customers. The content of a website is also an important tool for the search engine optimisation of a website as it should contain important keywords a prospective customer might be looking for.
OS WebDesign creates keyword rich contents which will ensure that your site is being found by the search engines.
Search engine optimisation (SEO)
SEO is about driving traffic to websites. To do this effectively you need to have correct keywords throughout your website.
We are experts in SEO and can analyse your website's current performance and advise you on making the improvements you need.
Web link popularity
Link popularity and link quality are very crucial to a successful site because every search engine considers them as part of their ranking algorithms.
We can help you to develop strong links to your website which will rank well for competitive keywords.
HTML or Flash?
They are two different technologies. Flash is powerful for making a strong visual impact with graphics and is ideal for animation on websites.
HTML (and CSS) is ideal for an information-rich, content-based site but these sites can also include a Flash element.
You may know that if users don't have flash plug-ins installed they might not be able to view your site. Flash files can be quite large and take quite a time to download and some people may not yet have a broadband connection.
Although large search engines like Google are beginning to have Flash indexing capabilities, search engines still have difficulties reading Flash. This means that websites using Flash will probably not be ranked very highly. If you are looking for a lot of traffic from search engines, it’s best to use Flash elements sparingly.
We can show you the best solutions for your site.